Scientists have revealed that our brains process visuals almost 60,000 times faster than text. That’s why our brains love watching videos. As a result, platforms like Vimeo have gained immense popularity in the industry.
For your reference, Vimeo has around 230 million overall and 90 million monthly users. The platform also provides features like recording, editing, and customizing high-quality videos in no time. The brand often uses Vimeo videos to showcase on its website. A Vimeo Widget on the website has helped them acquire immense relevant traffic and convert them into actual customers. Besides, a Vimeo widget also acts as social proof for its brand. So overall, this is a win-win situation.
Once you have the attention of your visitors, know that half of your battle is won.
So if you are one of those businesses looking for ways to embed Vimeo videos on website– we have three of them. So without beating any bush, let’s get straight to the point.
Easy Ways To Convert Your Vimeo Videos Into Website Traffic
There is no denying that Vimeo is an impactful and highly engaged community. Suppose you can make your position on the platform. Look at how easily you can convert your Vimeo videos into website traffic.
Using A Social Media Aggregator Tool
Social Media aggregator tools are an efficient and manageable way to showcase Vimeo videos on a website and increase its traffic. These tools offer a straightforward method to embed the Vimeo widget; luckily, this involves low coding. The best part is that when the Vimeo video is played from the source, it does not affect the website’s speed.
Besides, you can always customize the Vimeo widget at your convenience. You can change the themes and layout as per your campaign needs. We recommend you choose a grid theme, as this is suitable for the video-related widget.
You can also change the background of the Vimeo widget. A customized background can be any color or image you want to showcase. We also recommend you try your hands at changing the image aspect ratio.
Most tools provide a responsive widget so that no matter what your visitors use, the widget will adjust its size accordingly. Moreover, these tools are highly compatible with most CMS platforms. So be it WordPress, Wix, or Weebly, etc. you have a hold of all of it.
WordPress is one of the oldest yet user-friendly website-building platforms. And it has a more significant users worldwide than any website-building platform. So chances are you must be one of its users. WordPress has many plugins you can install on your website and improve its performance.
You can install any plugin dedicated to Vimeo Widget that will help you embed the Vimeo widget. These plugins will add the vibrancy of human touch to your WordPress website in no time. The embedding process with any plugin is very straightforward; you have to install the plugin, collect the feed, generate the code and paste it at the backend of the WordPress website. The good news is that these plugins also help you customize the entire widget per your needs. So, even with a plugin, you don’t have to worry about how your Vimeo widget looks to your audience.
As a business owner, you can use a Vimeo widget to educate your visitors about your products or services. Since Vimeo is also mostly known for documentary-based videos, you can also create a documentary video for your brand and embed it on your WordPress website.
Using The Embedding Process Of Vimeo
If you are under a money constraint as a business owner, we understand your concern. You can also opt for the embedding option provided by Vimeo itself. You just have to click on the share option, and you will find the embed option there. Using this feature, you can create either a responsive or fixed feed. The fixed size consists of 640 X 393 pixels. You can also change the color of the feed. You can also autoplay the video or run them on loop.
You can also show a text link underneath this video. This will redirect your visitor to the original source of the video. However, the customization is not as vast as the other two options above. So we recommend you choose wisely.
In A Nutshell
We are living in a world where your consumers judge your brand with an online presence. They look for social proof, credibility and whatnot! As a business owner, it is important for you to have a relevant source of traffic to increase your sales and revenue. A vimeo widget on a website can fill all of this gap in your marketing strategies.
So go ahead and hit your shot!