If you are reading this article, then chances are high that you are using the internet—right? Actually, it would be virtually impossible to read this otherwise, unless it was to be put in print. Allow us all to be very, very honest with ourselves: the internet practically rules everything. How many times have you felt absolutely lost without your smartphone with no access to the internet or social media? You know that sense of absolute dread and fear you feel in the pit of your stomach, acknowledging the fact that your cell phone is nowhere near? Without your cell phone, how would you know who is texting you? How would you read your super important messages? And—worst of all—how would you deal without accessing all of your social media accounts or using Google to ask a question?

You’d have no Facebook, Twitter, LinkedIn, or Instagram to turn to. Some people know how crucial the internet and particular social media platforms are as a part of their daily lives, and even braver folks have attempted to go on social media fasts knowing that it is a very addictive lifestyle.

Aside from the indisputable significance that the internet, search engines, and social media platforms have on our daily lives, there is also a very crucial element of how many businesses operate with the use of these powerful tools. Advertising and marketing companies are just two out of the very many industries which rely heavily on the daily use of the internet, and—surprisingly enough—even farmers are in need of the internet. People and businesses who we never once believed would take advantage of the use of the internet or social media platforms are now utilizing it to ultimately benefit. Of course, there is also the entertainment value as well.

If you own or manage a business, you are probably well aware of the importance of backup in all respects. Say your air conditioning unit stops working—you most likely have a backup generator to do the trick. Whatever the case may be, being a CEO or manager requires a ton of responsibility, and one of those duties requires planning for any disasters.

One potential—and very frightening—disaster that can occur is when the internet goes down. Once the internet refuses to work, your whole entire staff ends up sitting in front of their blank laptop screens, unsure of what to do next. However, there is a very fruitful preventive measure to take into consideration. If you are a CEO, manager, co-manager, or any other high ranking authority figure in your workplace, then definitely look into disaster recovery internet solutions.

Nobody enjoys it when they do not have access to their smartphone, the internet, social media, or search engines. However, that is at a strictly personal level. When it comes to actual business, the internet is highly critical and can damage your profits or upset your clients. It is also a common cause of unproductivity, which can ultimately lead you to losing money in the long run. Do yourself a favor and look into disaster recovery options for your company’s internet—you won’t regret it.