If you run any kind of business that deals with the public and has visitors to its premises, then the décor you have is vital. Your business décor is the first thing most people will know about you and will make up a large portion of the first impression they form. We all know how crucial these initial impressions are for not only attracting customers but also making them feel comfortable enough to stay once inside.
Of course, the other reason that your business décor is so key is that it makes you unique. The way you design and furnish your premises gives your business a great chance to stand out from the crowd and be different.
How can you make your décor pop?
If your current business décor doesn’t quite make you visible enough, here are some great ways to refresh it and stand tall amongst the competition:
- Keep it fresh – for many cafes, shops and restaurants, decorating can be something that is done when they first open and is then forgotten about. The problem here is that after a few years the paint and furnishings can look tried and outdated. Make sure to re-decorate and refurb at regular intervals to keep your businesses décor looking amazing to customers.
- Go for classic décor – while there is nothing wrong with keeping up with design trends, for most businesses classic looks and colors are best. As it will no doubt be a few years in-between refurbs, something that is very trendy now may look very outdated this time next year. The classic looks can still look very elegant and help you to stand out from the crowd.
- Make it personal – don’t just decorate your business in the same way as every other shop or café in your area. To stand out, decide on a more personal décor and choose objects that will showcase what your business is about.
- Remember the street appeal – many businesses focus on the inside of the premises and forget about how key external appeal is to stand out and attract people in. Remember to keep your external areas in good repair and with clear signage that is different in some way from others nearby.
Chalkboards and chalkboard lettering
When it comes to a piece of specific equipment to help your décor stand out, chalkboards and the lettering fonts you use on them are essential. A good quality black chalkboard with white lettering looks great andis a fabulous way to stand out from all the other businesses close to you. They let you be as creative as you like too – not only with what you say but the lettering font you use to say it. From a graceful Ballerina font to a bolder Return to Sender font, there are endless ways to be unique and promote what you do.
Dare to be different
The business world is a crowded place, with most sectors having numerous competitors for you to face off against. With this in mind, it is key to find a way to stand out and getting a unique yet suitable business décor will help greatly in this regard.