Many people want to start their own online stores. Starting an own online store is one of the terrifying thought, especially when you are not a techy. It is easier than it looks. You’ll need a great product and high-quality website. You can reach millions of customers. This will allow you to start your business in the best conditions.
Choose the Domain Name
The choice of the domain name goes hand in hand with the hosting of your future e-commerce site. You will need to find a reliable web host to ensure the performance of your website. You have to check the availability of the domain name. In addition, Protect your business and domain name from infringement.
Create a Merchant Site
There are many computer tools available that you can use to open an online store. According to your needs and your knowledge, you can choose the application Magento, Prestashop, Oxatis, WordPress, Wizishop, etc. Some solutions provide you with turnkey e-commerce, other applications in HTML and CSS skills. Do not hesitate to seek the help of a web developer for setting up your shop.
Find the Suppliers
As an e-trader, it is important to find a reliable supplier to have a stock of products to sell. Explore your industry to find serious wholesalers. Then, you will have to contact the chosen supplier to have more information on its business conditions, delivery of products, etc.
Fill in the Site with the Product Sheets
The customer will need information about your products to buy it, consider writing a concise description of each product on the merchant site. Develop quality sheets to encourage users to order at home, while thinking about your SEO.
Legal Notices, and Terms and Conditions of Sale
Some pages are mandatory for your websites, such as legal notices and general conditions of sale. In order to comply with the rules in force, check that all mandatory information is included: the name and full address of the company, the capital of your company, the name of the company. The host of the site, contact (telephone, postal address, e-mail, etc.).
Promote your Online Store
To sell, there is no secret, you must make yourself known to the general public. This necessarily involves a good marketing strategy. An email campaign, a customer loyalty program, a blog, a proactive presence on social networks are all techniques that will help you increase your traffic and your sales.