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Use SEO To Target Surrounding Cities For Your Business

If you are a local business, it’s crucial to optimize your website for local search. However, some business owners want to go beyond or aim to target more than one city. Is this even possible? If yes, how to do this? Read on as Meaningful Marketing will explain how to do this.

Well, there are various ways to optimize your website for local SEO so you can attract researchers from multiple locations. So, even if your business is situated in point A, you can be found in nearby points, B, C, D, E, and so on by following these steps:

Step 1: Establish Good Domain

Same with regular SEO, you may want to ensure that you have an outstanding domain name for your website, with proper titles and meta description tags. Another important point is to ensure that all content on your site are original and unique since you will be hosting a number of pages for the same company. It is vital not to host content that isn’t original for search engines castoff sites that have no original content.

Step 2: Create Multiple Pages, Linking to the Home Site

Your multiple locations will function from multiple pages. All content that is constant through the different cities can be found on the homepage. Extension sites access must be navigated easily in the homepage. Ensure that you have a menu that visibly connects to every location page so that it can be found without trouble if somebody visits your homepage.

Step 3: Customize your Content to your Location

Every multiple location pages must have visibly demarcated location. Meta description tags, footers, and title tags must all show the city’s name they are operating. Your social media pages must have links that are consistent with the locations of each page and so forth. Make sure to place the proper information for every location on the site, like contact info, managers’ name, and operating hours, if they aren’t the same from one site to the next. You may want to put the right information and to easily show that you have more than one location, at the same time connecting to the domain name of the homepage, for consistency.

Step 4: Treat each Page Methodically and Equally

You may also need to pay close attention to every multiple pages as you would do on one single website. In any case, it is still a single website that has multiple pages. Update the content of each page on a regular basis and post reviews for every locale. Manage every page like it is only one, putting location-specific info as often as possible. It is much easier to concentrate on a single or two pages and take no notice of the others; however, you want every SEO page to do well. This simply means giving the same attention to each page. In this manner, each page’s user experience will be of great quality and that means good SEO.

After all of these are completed, you can do an assessment; evaluate how the pages work to see what improvements need to be done. If you are looking for a Calgary SEO company, contact Meaningful Marketing today.