Various studies have shown that SMEs (Small and Medium-sized Enterprises) are among the most vital cloud computing industry market segments. However, the service and technology needs of the SMEs are seriously under-served because most cloud vendors have taken the approach of ‘one size fits all’. These generic solutions are not ideal because of the relatively smaller scale, dynamic nature, limited IT and financial resources that characterize most SME’s. The good news is that there are some Platform-as-a-Service firms, designed for the non technical users of business and which understand the challenges of serving the SME market, and are thus dedicated and determined to fulfill your business’ unique needs.
The following are the various ways in which SMEs can sharpen their competitive edge by use of the cloud database technology.
It will help you Properly Manage Data: your Business Livelihood
Any business, whether small or large revolves around data such as market research, performance and operation metrics, customer data, and prospect inquiries. In the modern digital world, almost everything is concerned with data so you have to manage it properly if you want to focus on some specific markets and realize growth of your business. Acquiring the right tool for data management such as a cloud database will help your business gain a competitive edge over others in the market. It will not just help do whatever you need with your data such as visualization, calculations, reporting, but it’s also very highly secure and accessible.
It will help you Execute Business Ideas Faster
To have a competitive edge over your competitors you must ensure that you execute the ideas of your business very fast. The competition in the business market is not just about innovation but also about executing ideas as quickly as possible. The already stiff competition in the market is expected to increase in the future and thus businesses cannot afford to miss opportunities. A cloud database will help figure out how you can execute business ideas very fast, before your business competitors. It makes it easy for the SMEs to turn their business ideas into applications based on the Web. This way, you will be able to tap into opportunities and take advantage of them when they arise.
It will help you Reduce Business Operational Costs
Cloud computing, in which the cloud database technology is based, allows the SMEs to get out of the conventional user-based models of pricing ‘per-seat’. Clouding pricing which is based on usage gives the SMEs, great flexibility of cost–effectively scaling up their business because you will only pay for that which you consume.
If you choose the Right Partner you Will Stay ahead in Terms of Technology
For any business to survive the stiff competition currently, it must take advantage of the new technological advancements, and must innovate. If you partner with the correct cloud database technology service provider you will always stay ahead of your competitors by taking advantage of the latest technological trends, and will allow you to convert them into competitive advantages.
If your small or medium-size enterprise has not yet taken advantage of cloud computing to increase your innovation, response time to market trends and overall profitability in controlling operational costs now is the time to employ cloud database technology.